
How did I find this out? I searched on Google preferences manager and then with a little work I found my Google preferences. This is how Google determines what ads to drop on me when I am searching.
Try it and see how Google characterizes you. The characterizations change with changes in your search patterns. For example, search for a few days on events in San Francisco and your characterizations will change too.
Don't worry. They do not collect everything. Or do they?
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